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SPACE KITTIES?
Yes, indeed. In the early days of Knafs, someone approached Ben with an interesting
proposition to print anything on the side of a knife. Anything? Yes, anything. Ben went
wild in Photoshop. Athena bet lunch the knives would never sell. And then...100 units
sold immediately. That lunch was tasty.
BUT WHY?
Space Kitties are an attention-grabbing entry point into knives. They’re a soft-landing for
women, kids, and folks who have never considered a pocket knife. They fly in the face of
tactical and hardcore.
We don’t splash Space Kitties on everything, but they roam at their leisure within the brand.
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